Roscato Sweeps Campaigns

Roscato would promote seasonal sweepstakes that would include trips to food/drinks events and festivals. Our job was to create graphics using Roscato imagery and a fun aesthetic to promote these giveaways and catch the attention of their base.

I worked to develop templates for still carousels that would be featured on multiple platforms as well as storyboarding motion videos to accompany them. I worked closely with the art director and copywriters to create assets that captured the energy of the brand while highlighting the key aspects of the giveaways. These would be some of our highest performing posts which generated an increase in both impressions and engagement from users.